Skip to main content

Are you taking full advantage of the power of social media?WorldWidePR offers outsourced social media solutions services.
You're too busy running your business to have time to manage your blog, Facebook Page, Twitter profile etc, right?
So we do it all for you. Get in touch on 07771 520001 or jw@worldwidepr.net and I'll tell you how.

Grays of Westminster's fisheye Nikon lens story goes viral!

Image
By WorldWidePR


Grays of Westminster, the world-renowned London-based Nikon-only dealer (and WorldWidePR client since 2009) recently acquired a Fisheye-Nikkor 6mm f/2.8, thought to be the world’s most extreme wideangle lens and possibly the world's most expensive, which Grays were selling for £100,000.



One of only a few hundred produced, it is remarkable in that it can see behind itself, having a picture angle of 220º. The story of this rare and extremely expensive lens turning up in London really captured the attention of the media and of the public. It quickly went viral, appearing in almost every photographic magazine on the globe as well as in newspapers (including the Daily Mail, shown above) and even in TV reports. It also featured as a post in almost every photographic, technical and gadget-related blog out there. Grays then produced a video about the lens which gained a quarter of a million views in only a month! When Grays announced that they had found a buyer for the lens, it attracted even more attention to the story, resulting in even more articles and blog posts around the world.

Labels

Labels:

Comments

Post a Comment

Popular posts from this blog

Blog posts for December 2008

By WorldWidePR
. Set up http://pulselightclinic.blogspot.com and blogged on behalf of Pulse-Light Clinic and Miracledrywash: http://pulselightclinic.blogspot.com/2008_12_01_archive.html http://miracledrywash.blogspot.com/2008_12_01_archive.htm
Post a Comment
Read more

GT Recycling: A unique combination of green initiatives and human rights

By WorldWidePR
I was lucky enough to be given a tour of the Aylesbury-based firm, GT Recycling , by its founder William Souvatzoglou last Friday (1 April). The company's history and its activities are literally awe-inspiring. Not only is it of great benefit to the environment by preventing books, DVDs, clothes, metals and other item from going it landfill, but it is also of great benefit to the community with its numerous and generous donations to local charities. In addition, it has a heart-warming human rights success story to tell, as described very well in the 22/11/10 edition of the Business Herald , excerpted here: "Most of the staff come from the same town of Slovakia, called Levoca. According to William, they were being exploited by an unscrupulous employer based in Berkshire, until he took them under his wing. He said his staff are now fitting in well into the Aylesbury community and are embracing British culture. “Some of these people had been over here quite some time and had not ...
2 comments
Read more