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You're too busy running your business to have time to manage your blog, Facebook Page, Twitter profile etc, right?
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Grays of Westminster: an SEO success story

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Grays of Westminster's blog - http://graysofwestminster.blogspot.com - which was created in Sept 09, is performing exceedingly well for these particular keyword strings:


Try them out for yourself - you'll see that both terms usually appear within the top 10 results out of a total of between 1/2 million to 1 million.

No other Grays-owned site appears within the results for these search terms, so without their blog, they would not have been represented in the results at all!

Blogging and tweeting

As a result of managing Grays' blog and Grays' Twitter account, @NikonatGrays, there has been a marked improvement on the company's overall Alexa rankings and backlinks:
  • Grays' website: Alexa has jumped from 751,891 to its current figure of 556,449, whilst its Sites Linking In figure went from 70 to 111.
  • Grays' blog: Its Alexa figure was over 5 million at the start but is now 492,202.
  • Nikon Owner Magazine: Its Alexa ranking started at over 3 million but is now 1,610,023 as a result of the site being mentioned and linked to from Grays' blog and Twitter account. Imagine what would happen if the magazine had its own blog and Twitter account (watch this space ;) )!
You don't have to be a rocket scientist to see the immediate benefits of blogging and tweeting! The fact that every business owner should be blogging and tweeting is a no-brainer, IMHO.
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